Just like a physical retail experience in a shop, amazing digital experiences start with seeing the world through the eyes of the customer. Creating amazing digital experiences forces travel brands to think about how their customer goes through the process of buying. This means taking all the touchpoints that a travel customer can interact with and make consistent, seamless and friction-free.
Why are customers demanding more sophisticated digital experiences? The impact of mobile. The impact of incredible user experiences they have with Airbnb or Booking.com. The impact of the changing customer journey in travel. Today, the travel customer is much more accustomed to seeing innovation and engaging with new digital experiences. As a result, today’s travel brands recognise the importance of shifting to this new world.
During this webinar, you will discover how to create amazing digital experiences for your travel brand, understand how to integrate customer behaviour with visual design and user experience – AND learn the powerful array of digital capabilities to enhance digital experiences.
Macdara Butler, Head of Digital Experience, OpenJaw, Nikola Nevin, Digital Experience Tech Lead, OpenJaw, and Colin Lewis, CMO, OpenJaw, will guide you through this in-depth webinar.
- How to think like your customer
- The impact of incredible user experiences like Airbnb or Booking.com
- How to create amazing digital experiences
Watch these insights now >