Entries by luke_keogh

How Airlines can acquire an Innovation Mindset

We live in an age of technological acceleration where new ideas, new channels and disruptive technologies appear to be coming at us exponentially faster. The two most commonly cited answers to the challenge of dealing with the resulting shortened product and technological lifecycles is to ‘disrupt yourself’ or to ‘innovate more’. Both are two sides […]

OpenJaw Technologies delivers significant IATA NDC Capabilities & support to the ONE Order vision

Cathay Pacific Embraces OpenJaw as NDC Vendor, IATA welcomes OpenJaw with ONE Order Strategic Partnership & Level 3 NDC Capability Dublin, Ireland – 1 March 2017: OpenJaw Technologies, the leading supplier of innovative e-commerce retailing solutions for airlines, loyalty companies and OTAs, today announced significant progress on the International Air Transport Association (IATA) programmes. The […]

What does a Digitally Transformed Airline look like?

Airlines worldwide are experiencing significant change because of the spread of new digital technologies, the emergence of disruptive business models and the advent of asymmetric competitors. Many of the assumptions and rules of operating an airline in the pre-digital era are no longer valid. The rise of digital technologies represents both a threat and an […]

The Fundamental Drivers of the Future of Travel

Most people reading this can remember what they were doing 10 years ago. But 10 years ago, the Apple iPhone had only just launched. It did not really make an impact initially as the cool kit was the Blackberry Pearl. The number of people with broadband in the world was less than 300 million. Now […]

What we can all learn from China in the Year of the Fire Rooster

Chinese New Year: Understanding China in the Year of the Fire Rooster This weekend marks Chinese New Year, called the ‘Spring Festival’ in China. Many millions of Chinese people travel back to their families in the provinces to celebrate the festival, the most important holiday in the Chinese calendar. Starting from 28 January, celebrations will […]

OpenJaw Technologies given highest level of IATA New Distribution Capability (NDC) certification

DUBLIN, IRELAND — 04 January 2017 – OpenJaw Technologies, a TravelSky company, today announced that that it has achieved Level 3 New Distribution Capability (NDC) certification from the International Air Transport Association (IATA). Level 3 certification is the highest level of certification offered by IATA. The NDC Standard transforms the way users shop for travel […]

Innovation matters. Speed matters. How Airlines can have Both.

In today’s highly competitive business environment with shortened product and technology life cycles, it is essential for both airlines and their technology suppliers to continuously innovate. And at speed. Before we delve into new thinking on the process of innovation and how it might be applied by airlines and other companies in the travel ecosystem, […]

The Transformation of the Customer Purchase Funnel

The Customer Purchase Funnel is a ‘hierarchy of effects’ model that illustrates the theoretical customer journey towards the ultimate purchase of a product or service. In the model, potential customers enter the purchase funnel with a pre-existing awareness of a product or service, they then consider the product-fit with respect to their needs after which […]

Insights from the London Aviation Festival

The Aviation Festival in London has gone from strength to strength in recent years. Last week’s event was a world-class conference where hundreds of airline and travel technology leaders gathered to share and discuss some of the latest technology trends. OpenJaw attended the event and chaired a number of round tables with senior executives as […]